Internationalization.
Specialization.
Individuation.
 
 
Logo / VIS
Package / Gift
Space / Signage
Brochure / Sale
Web / Others
Finance/
Investment
Real estate /
Architecture
Shopping mall/ 
Entertainment
Government/ 
Education
Transportation/
Industry
Equipment/ 
Manufacture
Clothing/ Fashion
Nformation/ 
Science and 
technology
Environmental 
protection/
Energy sources
Food/ Catering
Medical treatment /
Health care
Genre/ Media
Furnishing/
Building Material
Hotel/Tour
Counseling/ 
Consultant
 
 






































Kaluga Queen / This production is set to be exported to European and American countries and also supplied for the domestic star grade hotels. European and American people are the major consumers. In order to represent pure lordliness and history, it is better to be the European classic style when it comes to the image design. Moreover, the logo integrates the feature of western mermaid and the elegant of queens represent the dignity of the product.The weight of the case should be different, while the packing should represent the nobleness and freshness, embody the royal characteristics couple with the logo’s feature. Apart from, it presents the unique sense and stays committed to the dark blue icy background. Meanwhile, the decoration such as would further exhibit the model of the product and fish, which makes it more direct to the consumer’s eyes.

 

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